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Free Intro to User Research | Online Class | October 29

Free
Friday, 29 October, 2021
10 am – 12 pm EDT
Online

About This Workshop

Developing a deep understanding of users’ behavior, needs, and desires helps design teams solve well-defined problems. Without identifying these core problems and opportunities, launching a product or service is simply a stab in the dark. That’s where user research comes in.

In this free, two-hour livestream, we’ll cover when and why to do user research, look at different UX research types, and review common research methods and mistakes. Then, see how your new found user research skills apply to a real-world case study. All in real time, taught by an industry professional.

Come learn the basics and gain the skills you need to conduct meaningful user research!

What will the livestream learning experience be like?

  • Ask questions and build your online network by interacting with fellow classmates and an expert instructor —all in real time via live chatbox and Q&A.
  • Learn new skills in the comfort of your own home, or on the go! All participants will be automatically muted with no video.

Takeaways

  • Get an introduction to user research methods, including ethnographic methods and customer interviews.
  • Learn about Interviewing exercises to gather observations.
  • Discover sense-making activities to understand research findings from multiple angles.
  • Practice an exercise to isolate key pain points and frame design opportunities.

Ready to continue on your learning journey?

Check out our course catalog to find your next step. Whether you’re looking to enhance your professional skill set in one of our part-time courses, or go for a complete career transformation by enrolling in one of our immersive courses, we’ve got you covered!

Preparation

  • This class is taken completely online, and requires a computer and a strong internet connection.
  • We will provide a link to the platform on the day of the class. NOTE: Some domains block our automated emails, so If you don’t receive sign-in instructions within 1 hour of the livestream, please reach out to help@generalassemb.ly and we’ll send sign-in instructions right away!

About the Instructor

Elizé Todd Photo

UX Design Strategist and Content Creator, Elizé UX

After completing the User Experience Design Immersive course in 2015, Elize became a UX director at a digital marketing agency within 1 year and a co-founder of a UX design agency within 2 years. Now, she creates content that helps emerging designers learn how to expedite their careers. Her past clients include Adobe, USA Today Network, Papyrus, and Robert Half.

Her goal is to make UX accessible to everyone, because it’s the job of every person in an organization to care about the user’s experience. Elize loves helping others gain confidence and take action in their lives.

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

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Join Us
By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.