Failproof Marketing Moves: Fast & Furious A/B Testing for PPC Campaigns | Columbus

About this event

"Our success in Amazon is a function of how many experiments we do per year, per month, per week, per day.” - Jeff Bezos, President & CEO, Amazon

With more advertisers embracing paid media channels such as Facebook, Google Ads, TikTok Ads, and more, the success of our marketing campaigns depends on our inventiveness, creativity, and of course data-driven decision making!

As marketing teams continue to put budget behind these paid channels it is important to ensure that the ads are set up for success. A key aspect of this includes testing your ads regularly to ensure that you don’t miss out on conversion and leads.

In this one-hour webinar, we will go through an easy-to-implement process to kick-start your A/B testing journey, as well as 20+ A/B testing ideas you can deploy right after this session!

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