Email Marketing Bootcamp for Designers and Marketers | Sydney

About this workshop

In this workshop, you'll learn how to overcome the problem in several ways by:

• Understanding the limitations of designing for email
• Learning to talk technical without needing to know the technical details
• Discover how cheap or free tools can enable you to take control without learning how to code
• Reviewing well constructed email designs and common patterns
• Seeing first hand how to find problems before thousands of people see them
• Being shown how to understand the built in reports, and how to prepare custom reports for your needs

Takeaways

Email marketing is still one of the highest return on investment marketing strategies, especially when combined with a commitment to provide ongoing quality content and information to your list.

Many designers who are tasked with the creation and ongoing management of electronic direct marketing/mailing campaigns (EDM campaigns) usually need to outsource a lot of the work to programmers and coders, and when things go wrong, they're not sure why or how to talk the talk.

We'll take you through the tools to solve that problem!

Prereqs & Preparation

Some design knowledge is a plus but not necessary.