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If digital shopping accelerated in 2020, what will 2021 look like?
The adoption of digital tools to develop frictionless purchases has become ubiquitous and necessary including seamless payment pathways and engaging customer touchpoints that deliver personalised experiences. Increasingly, customers are discovering through browsing on social, in a phenomenon known as Discovery Commerce. As these consumer behaviours are evolving, brands and marketers who optimise for discoverability are set to take on the year ahead.
Join us for an exclusive session where we take a deep dive into discovery commerce and walk through how to what discovery commerce is and the technologies behind this phenomenon, how winning brands create demand through discovery and how your business can leverage on discovery commerce to achieve business goals.
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