Digital Marketing Bootcamp
21

Saturday, 21 July

10 am – 5 pm EDT

GA D.C., 1776

1133 15th Street NW, 8th Floor
Washington, D.C. 20005
$200 USD
Regular Ticket
$200 USD
Total

Questions? Read our FAQs

Digital Marketing Bootcamp

Liz Elfman Photo


Founder , E-Squared Agency

21

Saturday, 21 July

10 am – 5 pm EDT

GA D.C., 1776

1133 15th Street NW, 8th Floor
Washington, D.C. 20005
$200 USD
Regular Ticket
$200 USD
Total

Questions? Read our FAQs

About This Workshop

In this interactive bootcamp, you'll learn the fundamentals of a strong digital marketing strategy and how to implement them effectively in order to drive more traffic, leads, and customers for your business. Through hands-on activities, you'll have the opportunity to master the concepts and make real progress toward improving your marketing skills as you progress through the bootcamp. Mastering digital marketing will help you grow your business, your skill set, and your career.

Takeaways

  • Grasp who your customers are and how to reach them online
  • Understand how to use metrics, KPIs, and analytics to quantify results
  • Learn how to develop a content marketing strategy to effectively reach and retain your customers
  • Understand how to acquire and retain customers with digital marketing tools such as social media, paid advertising, email, and search engine marketing

Prereqs & Preparation

This bootcamp is designed for anyone interested in gaining a deeper understanding of the digital marketing landscape.

What to bring to class: All students must bring their own laptop to class. We also recommend bringing a project/company that you want to focus on for the bootcamp along with any brand documents (including elevator speech, example of the website), if you have them.

About the Instructor

Liz Elfman Photo

Founder ,
E-Squared Agency

Liz Elfman is the founder of E-Squared Agency, a boutique communications studio based in DC and London. Previously, Liz worked as a marketing manager at Google for Entrepreneurs. Previously, Liz has also served as head of London marketing for General Assembly. Liz helped to grow GA London's community from less than 20,000 to 75,000+, with much of that success attributed to smart content and strategic partnerships. She has directly managed partnership development, content strategy, and audience alignment and acquisition.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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