Wednesday, 13 May
General Assembly @ 79 Anson
Level 20. 79 Anson Road
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Industries worldwide have moved most, if not all, their marketing campaigns online, thereby further increasing the importance of having effective landing pages that best promote products and services. A landing page is a crucial part of the design development process and aims to entice visitors and drive them further down the conversion funnel.
Depending on your sales strategy, optimal landing pages can help to generate leads that your marketing team can nurture, get users to start a free trial of your product, or convert visitors into prospects that your sales reps can immediately demo to.
Up your landing page game by learning what goes into a great landing page and gleaning insights from a few examples of these nuanced elements in action.
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