Hot skills summer is back. Get $/£/€1,500 off a short course.

Don't miss our Skill Seeker Series from Sept 30 - Oct 30.

My Account
Employers
Design Thinking in Practice

San Francisco Campus

GA SF
225 Bush Street, 5th Floor (East Entrance)
San Francisco CA 94104

Design Thinking in Practice | San Francisco

San Francisco Campus

GA SF
225 Bush Street, 5th Floor (East Entrance)
San Francisco CA 94104

About this workshop

Design Thinking is a framework for understanding design processes, the relationship between design and business, and “how designers think.” It emphasizes empathy building, problem framing, ideation, and validating potential solutions. Through these four phases (and the significant overlap between them), teams are able to learn about users, discover opportunities, solve problems or meet needs, and test their assumptions.

This workshop moves through each of these steps, explaining them through examples and in-class activities. You will perform customer interviews to gather observations, exercise problem framing techniques to find opportunities, sketch potential solutions, and test hypotheses to mitigate risk.

Design thinking stresses the involvement of entire organizations; participants will gain insight on how to spread design-centric ideas throughout their company regardless of the industry.

Takeaways

  • Obtain a thorough understanding of Design Thinking and its benefits for your organization.
  • Work on empathy mapping and lean persona development as ways to explore and communicate hypotheses and research data.
  • Learn methods for breaking down problems into their component parts to better understand them.
  • Map product stories to better understand their strategic vision.
  • Create two different types of rapid prototypes for the purpose of quickly testing ideas and hypotheses.
  • Learn how design thinking applies to other industries.

Prereqs & Preparation

None.

Let’s Keep You Updated

Enter your email to start following

I have read and acknowledge General Assembly's Privacy Policy and Terms of Service. SMS message and data rates may apply.