GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005
GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202
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Currently, many people are moving into the design field from all sorts of backgrounds and industries. Companies are investing in Design Thinking, professional people are exploring new careers by studying Service Design and User Experience, and young designers are entering design through pathways that didn’t exist only 5 years ago.
Design Infidelity (DI) exposes these designers to the demands of cross-functional or multi-expert teams that work across a number of methods and processes. It teaches participants how to learn fast, adapt and react outside their discipline’s processes, by experimenting with the ways that non-designers work and recognise value. It is an exercise in developing adaptive personal processes that can cope with dynamic environments.
First, participants are led through understanding how their identity impacts design processes, through activities and challenges that have been adapted through ethnography.
Students are then led through a localised mapping of their various understanding of common human-centred design processes and methods, (including Communication design, Service design, Design Sprints, UX, and other iterative processes) and indicate where they feel there are common issues or they find the process problematic.
Then, responding in real time to these understandings, participants are introduced and challenged to use specialist techniques that are utilised in professional (non-design) fields as varied as software development, Law, journalism and art, as a way to begin to build a ‘method’ library, and understanding how they can create more robust toolkits on their own.
Students will learn:
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