Design for Happiness… Positive Innovation with Brand Genetics | Online

About this event

Whoever said money can’t buy happiness didn’t know where to shop. Insight and innovation agency Brand Genetics will share simple evidence-based exercises to help you re-design brands, life and love with people’s happiness in mind. Based on scientific research into what makes people happy, learn how positive psychology - the new science of improving happiness and wellbeing - can help brands improve the quality of people’s lives. So, if you are interested in injecting some positivity into your brand, into your life and into your work, then come and find out why the future of marketing is ‘positive branding’.