Hot skills summer is back. Get $/£/€1,500 off a short course.

Don't miss our Skill Seeker Series from Sept 30 - Oct 30.

My Account
Employers

Customer Journey Mapping Basics | FREE UX Design Skills

Design

Free

Singapore (Online)
Monday, 14 October, 2024
9 11 pm EDT

About This Class

So, now that you’ve collected user insights from your interviews… What do you do with them? This is where customer journey mapping comes in.

In this free, 2-hour session, learn why the customer journey is so important, where journey mapping fits into the UX and human centered design process, and how to create a variety of journey maps based on your product or user. Then, get hands-on practice in Mural building your own customer journey map based on the user insights from our previous session.

Make sure to join us next week where you’ll get hands-on practice with Sketching and Wireframing in Figma to start building solutions for your customers. We’ll see you there.

Takeaways

  • Understand why customer journey mapping is important and where it fits into the design thinking process
  • Learn the best tools and techniques for building a variety of customer journey maps
  • Hands-on practice building your own customer journey map using Mural

Preparation

  • This is a beginner friendly series, so no prior knowledge is necessary.
  • If you plan to participate live, make sure you have a free Mural account
  • A recording of this session will be sent out after the full Skills Seeker Series ends.
  • This session will be held in a Zoom webinar, so your mic and camera will be off. We’ll interact through the Chat, Q&A, and reactions.

About the Instructor

Priyanga Venkatesh Photo

Senior UX Consultant, Objective Experience

Priyanga is currently the Senior UX Consultant at Objective Experience and was an instructor for GA's part time UX Design Course. She has over 5 years of experience researching, designing, creating and improving user experiences for companies like abillion, HP, UOB, Tripadvisor, Expedia, Singtel, Deliveroo and more, both as an in-house researcher and as a consultant.

Prior to working and living in Singapore, Priyanga completed her Bachelor of Science in Psychology from Northeastern University in Boston and has lived in 4 countries.

Community Code of Conduct

Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.

Join Us

By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.

Can't Make It?

Follow this class to get an email the next time it’s scheduled.

Sign-up not required

Follow
Spread the Word

You May Also Like

Join Us
By providing us with your email, you agree to General Assembly’s Terms of Service, and to receive email updates on courses, special events and GA news. You can change your mind at any time and unsubscribe from GA marketing emails by clicking the "unsubscribe" link located at the bottom of every marketing email or by emailing no.marketing@ga.co.