It’s easy to think that a great product or service will sell itself, but it’s rarely the case.
In this interactive class ideal for startup founders and marketers, you’ll find out how to market your content. You’ll learn how to utilise different types of content to tell a story, increase engagement around your content, and then repurpose your content for different channels (like Instagram, Facebook, Twitter, Pinterest & more) to maximise visibility.
Chart your own career path. Pick up where this workshop leaves off. Dive into the fundamentals & build confidence and capability to apply modern marketing strategies on the job in our 10 -week Digital Marketing part-time course.
Understand what content marketing is.
Create a content marketing strategy.
Learn how to repurpose content for different channels.
Know the best tips to increase engagement.
We will provide a link to the session 24h before & again on the day of the class - keep an eye out in your inbox.
All communication will be sent to the email used to purchase a ticket. If you have signed up on behalf of a friend or colleague, please forward along this information. NOTE: this session will not be recorded, however, slides will be sent within 7 days following the class.
Andrew has a deep-rooted passion for technology and has worked with some of the world's biggest and best known brands in his roles at Google and LinkedIn. Today Andrew consults startups and established companies on their marketing strategies, as well as co-founding Mytrest, a web-based calendar app enabling hobbies and passions through technology.
Your registration for or attendance at any General Assembly offering indicates your agreement to abide by this Community Code of Conduct policy and its terms.
Participants who complete this workshop will not receive a certificate or any other designation of completion.
This workshop is not designed to prepare individuals to follow or pursue a trade, occupation or profession. It is not designed to improve, enhance, or add to the skills and abilities of an individual relative to occupational responsibilities or career opportunities.
This workshop is not approved by the Division of Private Business and Vocational Schools at the Illinois Board of Higher Education and participation in this workshop/event will not be counted towards an approved IBHE program/course of instruction.