Roses wilt. Skills don't. Our Valentine's Day gift to you? Savings on a bootcamp, short course, or workshop of your choice.

This is IT. Learn the skills you need to break into a career in information technology with our newest bootcamp.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Join our Alumni Spotlight on Wednesday, February 26 with an ascending design leader from one of the world's biggest insurance brands.

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    Building Your Online Business & Community: Presented by Yelp at GA

    Online Campus

    Online
    Anywhere
    Online

    Past Locations for this Event

    Building Your Online Business & Community: Presented by Yelp at GA | Online

    Online Campus

    Online
    Anywhere
    Online

    Past Locations for this Event

    About this event

    The main digital objectives for local businesses are to acquire users, keep them happy, and to spread the words to their friends - in essence, to build a community.

    But once you’ve roped customers in, sustaining this community and keeping them engaged is a challenge for many businesses. Customers are active on social media and these channels have made their digital voice stronger than ever, but what really drives an online community?

    This free masterclass will use examples from Yelp's free tools for business owners and Yelp's consumer offerings to show you how to capture and use data to understand your customers, how they engage with your business, and how you can develop a strategy to grow your community.

    Attendees will walk away with an understanding of how to engage customers online and offline, define an authentic brand voice and image, and develop and distribute content that builds a community.

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