Build Your Brand With Podcasting On Social + Digital Media | Chicago

About this event

Podcasts are great to listen to on long drives or daily commutes, but podcasting as a platform and a practice can also be used to build your personal or professional brand. As podcasts become increasingly mainstream, find out how you can incorporate podcasts into your social and digital media strategies.

This workshop will delve into ways to utilize podcasts as a branding tool. Veteran podcaster Jaime Black (Dynasty Podcasts) will demonstrate how podcasting can tell the story of your brand, build connections via recorded conversations, open a dialogue with your audience online, and create a digital portfolio that emphasizes your distinct professional identity. The workshop will also showcase how podcasts connect to social platforms and digital platforms, to expand the reach of your message.

This event is ideal for marketers, entrepreneurs, students, or anyone interested in learning about podcasting as a professional capacity.