Brand Development Reimagined: No Hacks, Just Facts | Charlotte
About this event
A brand is more than a dope logo. It speaks to your personal mission, provides direction to those on the journey with you, and helps you rise above the noise. Many individuals are stuck in a narrow approach or mindset to brand management, but a growing number are moving beyond to discover the wider, strategic roles that brand strategies play in today’s media-savvy world. Find out how brand development can drive broad, long-term goals while strengthening internal identity, leveraging external resources, and cultivating a more refined brand identity.
Takeaways
- Gain insight on the importance of brand positioning
- Strategic practices to better position your brand amongst competitors
- Learn how to create a brand identity prism