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There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalisation plays a key role as top organisations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritise what your next big moves should be, listen as an Adobe Industry Leader will talk about the digital trends in 2018.
Here’s what’s top of mind for the majority of your peers: