Category Archives: Business

FinTech Experts Share Insights on the Future of Finance

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Fintech Innovation Panel

Finance-industry experts from BlackRock, Blockchain, HSBC, BNY Mellon, and Coindesk spoke at our Future of Finance panel on December 7. Photo by Kait Ebinger.

The world of financial technology, also known as FinTech, is pushing the boundaries of how people exchange money — impacting everyone from mammoth banking institutions to individual consumers. On December 7, four finance luminaries joined us at General Assembly’s NYC headquarters for The Future of Finance, an intimate panel discussion exploring innovations in the financial sector.

The universal takeaway: Companies and leaders who aren’t paying attention to FinTech’s breakthroughs will be left in the wake of a revolution that is transforming a traditionally rigid industry into an agile economy driven by technological advances and open collaboration.

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Measuring What Matters: General Assembly’s First Student Outcomes Report

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Since founding General Assembly in 2011, I’ve heard some incredible stories from our students and graduates. One of my favorites is about Jerome Hardaway. Jerome came to GA after five years in the United States Air Force. He dreamed of tackling persistent diversity gaps in the technology sector by breaking down barriers for other veterans and people of color.

In 2014, with the help of General Assembly’s Opportunity Fund scholarship, Jerome began one of our full-time Web Development Immersive courses. After graduation, he had the opportunity to pitch President Obama at the first-ever White House Demo Day and has launched a nonprofit in Nashville, Vets Who Code, which helps veterans navigate the transition to civilian life through technology skills training.

Exceptional stories like Jerome’s embody GA’s mission of “empowering people to pursue the work they love.” It’s a mission that motivates our instructional designers, faculty, mentors, and career coaches. It also inspired the development of an open source reporting framework which defined GA’s approach to measuring student outcomes and now, our first report with verified student outcomes metrics.

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5 Things Great Product Managers Do Every Day

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Assessing-You-Products-Market-ViabilityMy favorite product managers are quietly powerful. Every day they take small steps that move their teams and business forward in a meaningful way. But they do it without a lot of hoopla, taking a confident yet unassuming approach.

After all, product managers have a lot on their plate every day. They are responsible for the strategy, roadmap, and feature definition for their product. It is a big responsibility that requires facilitating and collaborating with many different teams — both internal and external — without the formal authority to manage those teams. It requires a unique mix of humility and strength.

However, that quiet power does not mean leading product is easy. I realized early on that the daily life of a product manager is unpredictable, hectic, and sometimes very tough.

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Our Network Just Got A Lot Bigger

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Teaching and learning at General Assembly

Today, General Assembly is making a couple of big announcements.

First, we have closed on our company’s first acquisition — Canadian tech and design career accelerator, Bitmaker. We’ve known the folks at Bitmaker for a long time and I’ve been incredibly impressed with the way their CEO, Andrew Mawer, has built his Toronto-based organization. I’ve watched him lead his team and grow their community to become Canada’s largest career accelerator, and I’m so excited to have them be part of GA as we continue to pursue our long-term vision around education-to-employment.

Second, we are announcing the largest expansion of our campus footprint in GA’s history — we are increasing our number of campuses by over 60%. Our ongoing mission is to impact people’s careers and more broadly solve the talent needs of employers everywhere. We see big opportunities to leverage our burgeoning online communities and audiences with new campuses that are closer to the biggest pockets of potential students, just outside of traditional urban hotspots more commonly associated with the tech sector.

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L’Oréal Pioneers General Assembly’s Newest Assessment Based Training Model

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Assessments at General Assembly

The shift to data-driven marketing is changing the way we all do business. It is a powerful tool that enables us to cultivate more meaningful relationships with our customers – all of whom expect more value, more services, more engagement, and more conversations with all of our beauty brands. This is what makes our 7,000-person worldwide marketing team so invaluable to L’Oréal’s success.

We’ve always invested in the growth and development of our employees, and last year committed to building an online learning platform for our digital marketers through a customized education program with General Assembly. By arming our marketers with the most innovative tools and trainings, we are simultaneously upskilling our talent while transforming the company’s digital capabilities.

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General Assembly is Best for NYC

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General Assembly is Best for NYC

Earlier this spring, the New York City Economic Development Corporation (EDC) launched the Best for NYC campaign, “designed to inspire and equip New York City businesses to measure and improve practices that help create well-paying jobs and improve the quality of life in all five boroughs, while also strengthening their bottom-line.”  

Earlier this week, General Assembly was recognized as “Best for NYC” along with businesses from multiple sectors across the five boroughs. We scored in the top 10 in the Community category for metrics including “charitable giving, diversity and inclusion, worker ownership, and social impact through products and services.”

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Measuring What Matters: GA’s Approach to Measuring Student Outcomes

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General Assembly Measures Student Outcomes

General Assembly was founded on the principle that first and foremost, education is an investment. Students invest their time, money, and passions with us, and we have a duty to help them earn a return on that investment, both in the short and long run.

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The Top 10 Most Entrepreneurial States

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General Assembly Campuses In Entrepreneurial States

Being a small-business owner often means taking bold risks against long odds. According to data compiled by the Small Business Administration, only 34.4% of businesses started in the U.S. in 2002 survived until 2012. But where are the most entrepreneurial states?

There are ways entrepreneurs can increase their chance of success. One way is to go where there’s a bustling local economy with a track record of success for entrepreneurs. Another foundation for success is having enough money to run your business by making sure it is properly funded. When it comes to financing, there are more options than ever — whether it’s through the SBA or a number of online lenders.

NerdWallet analyzed data from the SBA and the U.S. Census Bureau’s County Business Patterns to identify the most entrepreneurial states. Although no entrepreneur is guaranteed success, no matter where they set up shop, there are some themes found in our top states.

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How to Afford Leveling Up: Your Funding Options at General Assembly

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levelup

We want our students to be able to focus on class, not costs. Whether you want to level up or start a brand-new career, we offer a range of student financing and payment options to make your path to education easy. Once you’ve been accepted to a GA program, you may be eligible for one of the following programs to help pay for your education.

Apply for a course today and a member of our Admissions team will reach out to answer your questions and help start your journey!

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Meet Prepd: A Sleek Product That Raised $1.4 Million on Kickstarter

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We all know that bringing lunch to work is the smart, healthy, and financially responsible thing to do. We want to bring delicious lunches to work, but then motivation is always low. So we end up buying something or settling for whatever boring thing we could find in our fridge, wishing we could be better.

Enter Prepd, a lunchbox with modular containers and a corresponding app to help us be the lunch-bringer we always knew we could be.

We spoke with co-founder and GA Hong Kong alumnus Chris Place a few days before his goal-busting Kickstarter, which raised over $1 million, closed.

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