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Vanessa Ferranto

Senior Manager, Product and Experience, Zipcar

Boston

Vanessa Ferranto is an established software product management professional with experience in developing Product and Agile processes within growing B2B and B2C digital teams. She has a passion for defining customer solutions that emphasize user experience across native, responsive web and analytic products, and is currently responsible for global new member acquisition solutions at Zipcar. Vanessa was part of the original team to deliver BPMA’s blog, ProductHub. As Director of Online Content, she works with leading product management, marketing and user experience professionals to publish content as a growing resource for the Boston product community.

Upcoming:

Product Management Bootcamp

Product Management Bootcamp

Find out which of your ideas are most viable by learning how to test them quickly and efficiently.

6
Sat, 6 May 10:00 - 4:00pm EDT

Previously (13):

Product Management Bootcamp

Product Management Bootcamp

Find out which of your ideas are most viable by learning how to test them quickly and efficiently.

7 Times

Intro to Product Management

Intro to Product Management

Gain exposure to all the basic elements and responsibilities of performing the role of a product manager within a digital company.

2 Times

So You Think You Want to Be a Product Manager...

So You Think You Want to Be a Product Manager...

Considering a career as a Product Manager? Curious about what a day-to-day job in product management looks like at a top company? Join us to learn more.

Introduction to Product Management

Introduction to Product Management

Join us to learn the fundamentals of product management, and understand how PM is different at various stages of a product's maturity.

Break Into Product Management

Break Into Product Management

Learn about the product management landscape, what a PM role entails, who makes a good PM, and how you can transition into the field.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More