Theodore (Ted) Stark

UX Research & Design, Deloitte Digital Denver Studio

Denver

"The human capability to deal with poorly designed products and interfaces is truly amazing. But just because people can adapt and learn to use lack-luster experiences, doesn’t mean they should have to"

Theodore (Ted) Stark brings a deep and extensive background in behavioral research to influence, validate, and inspire how people interact with technology. He leverages concepts found in cognitive psychology, neuroscience, and behavioral economics in collaboration with multidisciplinary teams to create products and experiences that are usable, useful, and connect with the user’s on an emotional level. These experiences span the digital realm including desktop, tablet, phone, and beyond.

In addition to his planning, creation, execution, and analysis of user research, Stark has also managed, co-designed, and oversaw the construction of a state of the art usability lab. He is a graduate of the University of Arizona with a BSBA in Management Information Systems from the Eller College of Management.

Outside of work, he is a father, a lacrosse coach, a fine art photographer, and someone who aspires -one day- to become Peter Pan.