In her 30+ years in the field, there's probably no user experience design challenge that Susan Wolfe hasn't seen. In both San Francisco and Sydney, Susan has practiced UX design, run consultancies (including her most recent venture, OEStrategy), mentored project teams around the globe, introduced UX design practices and cultures into organizations, and trained the next generation of practitioners. In years past, she established and managed in-house UX teams within software, hardware, and services companies in the Silicon Valley. Over time, she has become increasingly focused on using UX design for social good.
Susan has worked across a wide range of industries and platforms, working with start-ups to long-established companies, with small budgets to large, ensuring that their products and services are not merely usable, but also useful, desirable, engaging, valuable, findable, accessible, and credible, too. The secret of her success comes from not merely considering the principles of design, but from taking a holistic service design perspective and by applying the most appropriate user-centered design thinking techniques to identify the issues and quickly innovate to create the optimal experience.
Susan teaches General Assembly’s UX Design Immersive course and consults through her boutique agency, OE Strategy.
In recognition of her exemplary service in the classroom, Susan has been selected as a member of General Assembly's Distinguished Faculty program. Susan serves as a member of GA's Product Advisory Board for our Design courses.
World Usability Day: Human-Centered AI
Join us for a special morning panel for World Usability Day.
How to Design and Facilitate a Killer Workshop | Online
Looking to run workshops for your team? Learn what differentiates the good, the bad and the ugly of workshop facilitation design in this practical session.
User Experience Design Immersive
Launch a high-growth user experience design career. Build fluency in essential skills through this 12-week, full-time program.
Free Intro to UX Design
This hands-on class provides a foundational overview of the UX Design process from start to finish.
User Experience Design Bootcamp Remote (Online)
This online bootcamp will immerse you in the fundamentals of user experience design — one of tech’s most in-demand skills — and you’ll leave having created a mobile prototype.
Designing More Effectively for Social Impact in 2020
Learn how design can make a difference in this interactive Masterclass
Campus Launch + Happy Hour
General Assembly is not a school. It's your job. It's your career. It's your life. Come to a fun and informative Open House at your local campus and meet our expert team.
General Assembly Open House: Your Year Of Yes
It starts now. Swing by our local open house, and find out how GA can help you say "yes" to a more fulfilling career in 2016.
Design Thinking in Motion: The Future of Flight Search
See our top designers in action, and learn how you can apply design strategy to your own projects.
Break Into UX Design
We will discuss the user experience and design thinking landscape, what the role entails, who makes a good user experience designer, and how you can transition into the field.
Wine + Wireframes: UX for Beginners
Join a User Experience Design Instructor for a beginners intro to User Experience Design and the basics of wireframing. Get hands on to create your own wireframe over wine.
Inside the Minds of Brilliant Designers
An exclusive monthly speaker series that offers a glimpse inside the creative process of local design experts.
Are Designers Becoming the New Activists?
Join GA SF for this expert panel on how designers can and will continue to advocate for social innovation.
World Usability Day Breakfast: Inclusion by Design
Join us for a special morning event to celebrate World Usability Day.
Learn at Lunch: Design Thinking for Beginners Masterclass
A free workshop presented by GA & Investa on the ways and wonders of design thinking for improving the way you approach business.
Break Into UX: Alumni Panel & Happy Hour
Looking to break into Sydney's UX Industry? Come & listen to four industry alum who will share how they cracked it.
SP X GA: Build the Problem to Find the Solution
Join us at Semi Permanent 2018 for a special Masterclass to develop your abilities to creatively problem solve using the power of design thinking.
Commbank Innovation Lab x GA Present: Design Thinking 101
Join General Assembly & INCUBATE for a free workshop on Design Thinking 101.
Hub Australia x GA Presents: Design Thinking 101
Join General Assembly & Hub Australia for a free workshop on Design Thinking 101.
World Usability Day: Designing for the Future We Want
Come join us for a workshop at General Assembly in San Francisco to address issues that affect our future.
Speak Up! Women Talk Conferences & Events
This International Women’s Day (and really, every day), we’re calling on you to speak up! You have valuable ideas, experience, and stories to share. Come to GA SF to share!
User Experience Design
Gain indispensable user experience design skills in this 10-week evening or 1-week accelerated course, on campus or online.
[GA Sydney Campus] User Experience Design Info Session
GA Sydney Campus is open! Join us for a session with our instructor and GA alumni to figure out if the next UX Course is right for you.
User Experience Workshop
Understand the principles of user experience and learn why and how to use them to help you create a streamlined product.
What is this User Experience (UX) Thing?
Learn UX basics and how they relate to your role/ business, understand the process and tools for creating great UX.
User Experience Design Bootcamp
Immerse yourself in a full day of user experience design fundamentals and walk away with an actual mobile prototype.
Design Thinking Crash Course
Using design thinking methods developed by David Kelly at the Stanford d.School, learn how to make faster, better design decisions by putting the customer first.
Teach at General Assembly Panel Discussion
Ever wondered what it’s like to teach at General Assembly? Join us for an open house to hear current instructors discuss the day to day aspects of teaching immersive and part-time.
Break Into User Experience Design: A Free Class
Join us for a talk to learn more about user experience design, what a UX Designer does day-to-day, and what skills you’ll need to be successful in the field.