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Sharyn Smith

Social Soup Founder/Chairperson & AIMCO Guiding Council

Sydney

Sharyn Smith is AIMCO board member and founder of Social Soup the leading Influencer Marketing Platform across Australia and NZ. Sharyn is passionate about helping leading brands succeed in a consumer-led marketing environment by connecting them to Social Soup’s 180,000-strong community of influential consumers. Social Soup believe creating meaningful partnerships between influencers and brands produces the most impactful positive influence. Sharyn has produced award winning campaigns for brands such as PayPal, Optus, CBA, Dyson, Fitness First, Big W, Nestle, L’Oréal and David Jones. Sharyn is an experienced lecturer, public speaker and authority on Influence, Social Media, Word of Mouth and Advocacy. Her company Social Soup is a BRW Fast Starter and winner of the Telstra Business Awards People’s Choice.

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