Roses wilt. Skills don't. Our Valentine's Day gift to you? Savings on a bootcamp, short course, or workshop of your choice.

This is IT. Learn the skills you need to break into a career in information technology with our newest bootcamp.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Join our Alumni Spotlight on Wednesday, February 26 with an ascending design leader from one of the world's biggest insurance brands.

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    Sam Redfern Photo

    Sam Redfern

    Senior Digital Analyst, IAG

    Sydney

    Sam has been in the digital space for the past 6 years, working with big brand clients like Toyota, AstraZeneca and NRMA. He focuses on disrupting normal marketing practice using digital measurement and experimentation to improve the performance of the digital channel overall.

    Working with tools like Google Analytics, Adobe Analytics, Marketo, Campaign Monitor, R, Klipfolio, Python and an open mind he has delivered significant campaign results and changed marketing practices inside large organisations. Sam works by distilling problems down to their most basic components, talking about the mechanisms to solve those problems and then rolling that all into a highly effective digital strategy.

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