Rachel Price Photo

Rachel Price

Principal UX Architect, Guidea


Rachel Price is an information architect, user researcher, and user experience designer. At dinner parties she tells people that she is an information diplomat. The motivation behind her work is the desire to get everyone on the same page - customers, stakeholders, users, machines, whoever.

Currently a Principal UX Architect at Guidea, Rachel designs experiences rooted in user needs and powered by thoughtfully crafted information architecture, designing for a broad swath of territories from digital therapy to astronomy, event scheduling apps to enterprise taxonomies for door closure parts (go ahead, just ask her about mortise locks).

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