Rachel Denton
Sr. Program Manager, Atlassian
Rachel is a resident of Austin, TX where she has built her career at tech companies of various sizes and stages, applying her strong aptitude for analytics and process to help implement data-driven solutions to complex business problems. Rachel has taken on many roles throughout her career, from engineering to marketing to operations, each enabling her to further explore her curiosity and passion for data and technology. She holds an MS in Environmental Engineering and a BS in Chemical Engineering from the University of Texas at Austin.
In her spare time, you will find Rachel attending or performing at an improv show at one of the many great theaters in town, or enjoying time out with friends and her dogs on an outdoor patio.
In recognition of her exemplary service in the classroom as both a Digital Marketing and Data Analytics Instructor, Rachel was selected as a member of General Assembly's Distinguished Faculty program. Rachel has been with General Assembly since 2016.
Previously (314):
Email Marketing Essentials
In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action.
178 Times
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
27 Times
Introduction to Google Analytics Workshop
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
19 Times
Intro to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
17 Times
Data Analytics Remote (Online)
Gain indispensable data analytics skills in this 10-week evening or 1-week accelerated course, on campus or online.
9 Times
Intro to Digital Marketing | FREE Online Livestream
In this free, two-hour livestream, gain a basic understanding of digital marketing essentials, and learn how the objective-first framework can be used to drive marketing success.
9 Times
Introduction to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
8 Times
Digital Marketing Bootcamp
Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.
7 Times
Free Introduction to Digital Marketing
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
6 Times
Data Analytics
Gain indispensable data analytics skills in this 10-week evening or 1-week accelerated course, on campus or online.
5 Times
Intro to Google Analytics | FREE Online Livestream
In this free, two-hour livestream, you’ll learn the basics of using Google Analytics, like how to track and evaluate performance, and draw insights to improve your bottom-line.
5 Times
Digital Marketing
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
4 Times
Intro to Data Analytics
In this hands-on introductory workshop, you’ll learn to ask the right questions of your data, while learning basic analytic functionality in Google Sheets.
2 Times
Free Introduction to Data Analytics
In this hands-on introductory workshop, you’ll learn to ask the right questions of your data, while learning basic analytic functionality in Google Sheets.
2 Times
GA + Austin Public Libraries Present - Intro to Digital Marketing
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
2 Times
Yelp + GA: Lean Marketing For Startups And Small Businesses
Join Yelp for Business and General Assembly for a series of workshops focused on empowering business owners.
2 Times
Back To Work | Relaunch Your Career Post-Pandemic
Back To Work | Relaunch Your Career Post-Pandemic
Yelp + GA: Empowering Business Owners
Join Yelp for Business and General Assembly for a series of workshops focused on empowering business owners.
Intro to Digital Marketing.
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities, and careers.
Instructor Summit 2019
How might General Assembly’s Distinguished Faculty, and by extension our entire Expert Network, drive that mission for our learners and ourselves?
SMWATX: Email Marketing Essentials
Private workshop during SMWATX 2020
SOCi Lunch + Learn: Email Marketing Essentials
One hour email marketing workshop for SOCi's marketing team of up to 13 team members.
Marketing Week | Email Marketing 101
Get an introduction to email marketing, covering best practices, design tips, what data to analyse, and more.
BEYOND: Scaling Creative Business
BEYOND is a one-day program hosted in Austin and DC to provide creative entrepreneurs insight and actionable steps for scaling their businesses.
Digital Marketing Remote (Online)
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
The Digital Marketing Shakedown + Happy Hour
How well do you know Digital Marketing? Want to find out how you stack up? General Assembly and Austin Digital Jobs are hosting an exclusive credentialing + happy hour event.