Pierre DeBois is the founder of Zimana, a small business analytics consultancy that reviews data from Web analytics and social media dashboard solutions for profitability improvements in marketing, Web development, and business operations. Zimana has provided services for small and medium businesses from many industries. Zimana has also provided analytic workshops for groups such as Yceeya Netwo rk in New York City, and Blue1647, a business incubator in the Pilsen neighborhood of Chicago.
Since its establishment in Brooklyn during 2009, Zimana has gained a solid recognition for the information it carries on its social media properties. Zimana’s blog is an AllTop web analytics blog. The Zimana Twiiter account @zimanaanalytics was named among the top 100 Twitter accounts for big data by Big Data Republic / PeerIndex #BigData100 in 2013 and by CEOWorld Magazine in 2014. Small Business Trends also named the Zimana Analytics Facebook page among the top small businesses pages to follow.
Pierre has also established himself as an analytics and business intelligence writer. He has contributed web analytics articles for AllBusiness.com, CMSWire, All Analytics, Solution Providers For Retail, and Pitney Bowes Smart Essentials. He has as well as several guest posts for Succeed As Your Own Boss. He is also an associate editor of business book reviews for Small Business Trends since 2010.
In addition, Pierre has lead specialty projects such as being a technical editor for Pearson/Que Publications and developing an analytic metrics whitepaper for Pitney Bowes.
Pierre holds a mechanical engineering degree from Prairie View A&M and an MBA from Georgia Tech. His background in business and engineering experience include Ford Motor Co. and Lesco, a minority-owed government logistics contractor.
He is a native of Gary, Indiana, serving the Chicago area and beyond.
Introduction to Google AdWords
Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.
Introduction to Digital Marketing
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
Digital Marketing Trends of 2016
At this event, you will learn the newest trends making an impact in Digital Marketing in 2015 and their significance.
How to Launch a Career in Digital Marketing
At this event, we discuss the digital marketing landscape, what the role entails, who makes a good digital marketer, and how you can transition into the field.
Introduction to Paid Search
Learn the basics of Paid Search and Google Adwords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.