Pedro is a UX designer and researcher with a passion to design systems that are memorable and enjoyable. Pedro's design approach is characterised by having a strong consideration for the branding, communication, marketing, and sales plan. He has been involved in UX since 2002. His specialities cover:
• UX research
• Qualitative research
• Interaction design (User- centred design process)
• Information architecture
• Behaviour change technologies
Understanding Information Architecture: Tools & Frameworks
User experience today goes beyond the web; learn how to structure the information within these experiences to support increasingly complex business goals and user needs.
Design Thinking in Motion: The Future of Flight Search
See our top designers in action, and learn how you can apply design strategy to your own projects.