Lauren Walker is the Lead Media Strategist at HLK. Her experience ranges from PPC/SEO, Print and Digital Sales to Media Strategy, Planning and Buying, which gives her a 360 degree understanding of how to build and manage a successful media campaign. She has worked at notable companies such as Conde Nast, Haworth Marketing and Media (on the Target business), Yoga Journal, Backpacker Magazine, and is now managing all media for the SCL Health System at HLK. Following her passion for the work, she began her career in Chicago, spent time in Minneapolis and is now proud to live in Denver. Lauren specializes in the digital space, and is intent on staying plugged in to the ever-changing media landscape, all while focusing on how to continue to create impact in the healthcare market.
Breaking Down Buzzwords: Making AdTech Understandable
An evening of demystifying and simplifying the digital media landscape.