Business
AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Laura Knapp
Founder, Social Spotlight Media
Los Angeles
Laura Knapp founded Social Spotlight Media in 2012, a digital marketing and media relations agency, with a focus on lifestyle consumer brands. It was recently acquired by Social Reality, Inc., an Internet advertising and platform technology company that provides tools to automate digital advertising marketing.
Before launching the Los Angeles-based agency, Laura spent nearly a decade at global public relations and marketing agency Fleishman-Hillard in both New York and Los Angeles as part of digital marketing and online influencer teams.
Combining her big agency experience and her passion for working with lifestyle brands, Laura and the entire Social Spotlight Media team have been responsible for the strategy and execution of digital and social media campaigns utilizing a strategic cross-channel approach.
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AI Workplace Fundamentals
This course is designed to prepare learners to use the most powerful Generative AI tools and apply the strategic frameworks needed to leverage them effectively and responsibly.
Data
Data Analytics and Visualization
In this course, the learner will gain a hands-on introduction to data analytics and visualization using SQL and Tableau.
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