How to Pitch Your Startup to Venture Firms
Find out what to look for in an investor, how to connect with them, how to prepare for a pitch session and follow up after the pitch.
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Seattle
Julie joined in Madrona in 2011 and is a Principal on the investment team. Julie pursues new investment opportunities for Madrona, and is actively involved in Madrona’s portfolio companies and the firm’s activity in the startup community. She led Madrona's investment in Julep, and is a board observer for several of Madrona’s portfolio companies, including buuteeq, Evocalize, Jintronix, Maxpoint, Rover.com, and SNUPI Technologies. Julie launched the Seattle Entrepreneurial Women’s Network (SEWN), an informal forum for women entrepreneurs, startuppers, and aspiring entrepreneurs to connect in the Greater Seattle area and also serves as a mentor for TechStars. She is also an adjunct faculty member at the University of Washington where she teaches a course on Entrepreneurship at the Foster School of Business. Prior to joining Madrona, Julie was a senior product manager at Amazon on the Kindle team, where she managed digital marketing and traffic channels for Kindle’s ebook business, both in the US and internationally. Julie graduated Phi Beta Kappa from Stanford University with honors, with distinction, and with both a Master’s and a Bachelor’s degree in Psychology. She also received an MBA with honors from Harvard Business School.
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