As Australia’s leading authority on Influencer Marketing, Jules Lund is riding a wave of momentum after founding his own tech company, TRIBE. Launched in Nov 2015, TRIBE is a digital marketplace that connects social media influencers with leading brands to transform word of mouth recommendations. Celebrity and Citizen Influencers who’ve built audiences around a particular passion or expertise, can now submit and get paid for posts featuring products they already use and love.
After 15 years hosting some of the biggest TV and Radio shows in the country, Jules quickly became obsessed with social media in 2013 while leading ‘The Fifi & Jules’ Facebook Page to become the most engaged brand-page in the entire country.
Jules’ social insights have since made him a unique asset, being invited around the country to present to Australia’s biggest agencies on the power of Social Influencer Marketing.
Social Media Influencers: Market Your Brand to the Masses
General Assembly have teamed up with TRIBE to present a panel discussion around 'Authentic Advocacy'- the relationship between brands & influencers to boost your brand's exposure.