Business
Product Management
In this ten-week course, students will learn to navigate the product cycle, from evaluating users and managing a roadmap to creating an MVP and developing metrics.
Jonathan Blackwell
Teaching Assistant, Managing Director, Linebrand
Sydney
Building on an Art Major and Anthropology Minor (Duke University), combined with an AGSM MBA, Jonathan Blackwell blends design, ethnography and business. As the Managing Director of Linebrand, Jonathan is committed to improving business performance by combining strategy and branding.
Jonathan has put his MBA and Design Thinking skills into practice with Qantas, Commonwealth Bank and BHP Billiton, and has worked for Ensemble Partners, alongside Accenture, and at The Difference (PwC).
Linebrand builds brand value by following the Product Management practices espoused at General Assembly. With a multimedia background, this culminates in a suite of video and social design collateral to promote online and offline branded communication.
Upcoming Courses
Previously (2)
Want to teach at ga?
Join our global community of instructors and help shape the next generation of industry leaders — while moving your own career forward with proven subject matter expertise, leadership experience, and public speaking skills. Teach online or on campus, full-time or part-time.
Learn More