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John Madden Photo

John Madden

Director, Product and Technology, HotelsCombined

Sydney

With over 20 years in the tech space, John understands what to do - and what not to do - when it comes to building and commercializing innovative online consumer products.

Currently working in the ever-changing and highly competitive travel tech environment at award-winning hotel search engine HotelsCombined, remaining at the front of the pack depends on the ability to deliver the best product today, while ensuring the business remains responsive to the needs and developments of tomorrow.

At HotelsCombined, John recognized that strong engineering skills and the development of innovative technology were only part of the picture in ensuring continued success and longevity. He expanded the team to include experts in user experience design, as well as insights analysts to ensure a more accurate, data-driven decision-making process.

He also introduced the company to the concept of agile best practices for product development to allow the business to be nimble, experiment with ideas and respond quickly to user behaviour and feedback.

While maintaining a steady focus on the day-to-day operations of HotelsCombined, John remains alert to the latest thinking from industry experts both here and overseas, and informed about competitors and other online players in this constantly evolving market.

HotelsCombined: Find the best deals from thousands of travel sites. Guaranteed.

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