Jevonya Hughes is Web Analytics/User Experience (UX) Specialist at JBS International, Inc., where she provides reports and analysis on Web traffic trends, social media, and e-mail marketing campaigns for private and Federal clients including, U.S. Department of Health and Human Services, National Institutes of Health and the U.S. Department of Justice. She is skilled in the use of Google Analytics, Omniture SiteCataylst, Search Engine Optimization (SEO), metadata, reverse keyword search, and Magus Web Standards. She received her BS from Norfolk State University, where she majored in Mass Communications. She has certifications in web analytics, Google analytics and advanced SEO and search strategy.
Prior to joining JBS International in 2013, she worked for the American Association of Retired Persons (AARP) where she helped increase traffic to the AARP Web site. With a smart blend of social media tools and SEO best practices, she increased news channel traffic by 54% and food channel traffic by 61%.
Introduction to Google Analytics
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.