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Unlocking the eCommerce Opportunity by eBay + GA
Learn how to define, create, launch, and measure cross-channel marketing campaigns at any scale.
Melbourne
Jeff is the co-Founder and Director of Luckypet.com.au, a multi-channel business that includes a brick & click retail pet supply store, wholesale import company, and a puppy training academy. He started his incredible journey 5 years ago with his wife Jo as a part-time eBay business owner after discovering a gap in the market for high quality, premium pet food and accessories. After two years developing his eBay store and subsequent website out of his lounge room, he opened a Shoffice (showroom & office) in the West Footscray area of Melbourne allowing him and his wife to quit their full time jobs to work on their blooming business. Due to its speedy success, Lucky Pet Supplies recently moved to a much larger space with a full retail store, a great picking & packing room, an office inside an old bank vault, extra warehousing space and a nice kitchen where their 4 new employees can enjoy lunch! With his inspiring story, Jeff is fervent believer of the opportunity that eBay & eCommerce bring to entrepreneurs that have a "Just Do It" attitude.
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