Geoff Schwarten
Digital Marketing Lead, IDEO U
A right and left-brained marketer, I have led efforts to acquire customers for start-ups and growth stage companies. These efforts have been across multiple channels but often focus on search engine marketing (SEM), search engine optimization (SEO), email marketing, paid social advertising, and more, with a goal of achieving growth and reducing the cost of acquisition. Often I report to C-level executives on data-driven insights about how to accelerate and optimize growth strategies.
Additionally, I have a passion for exploring the world and businesses that are having an impact.
Previously (3):
Digital Marketing
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
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Ready, Set, Grow: Applying Growth Marketing at Work
Learn a process of experimentation with different growth marketing strategies and tactics that will help you to identify and unlock scalable growth channels.