Design
Design in Motion
See METRO’s top designers in action, and learn how you can apply design strategy to your own projects.
Fern Yit Lim
Digital Strategy Director, Proximity Singapore
Singapore
Fern Yit, an all-rounded hands-on strategic and tactical planner with a proven track record in agencies, in-house and start-ups, believes in designing solutions and creative campaigns using data and best in class user experience.
During his time in agencies, he has planned and executed feasible strategies and campaigns for Fortune 500 clients. At the client side, gave him the opportunity to look deeper into the business data and operations. He managed to optimize ecommerce sales by training the regional team, forging strong partnerships to achieve the ambitious sales targets that eventually won them the best sales team in APAC. During his time at the venture capital – 8capita, he has planned, guided and crafted for the start-ups, their product directions, business model and growth strategy. He also provides product input for investments that the company planned to undertake.
Currently, Fern Yit leads the digital strategy at Proximity Singapore, together with clients like Visa, P&G, Fonterra, APB and more.
Upcoming Courses
Previously (2)
Want to teach at ga?
Join our global community of instructors and help shape the next generation of industry leaders — while moving your own career forward with proven subject matter expertise, leadership experience, and public speaking skills. Teach online or on campus, full-time or part-time.
Learn More