Emily Weight Photo

Emily Weight

Director of Brand & Strategy, IMG Fashion


With more than 15 years industry experience on both agency and client side, Emily Weight currently heads up Brand and strategy for IMG Fashion event properties, Mercedes-Benz Fashion Week Australia, Mercedes-Benz Fashion Festival Sydney and the newly debuted Mercedes-Benz Fashion Weekend Edition. A brand marketing specialist with extensive experience in fast-moving, highly competitive brand-driven environments across luxury, fashion and youth platforms. Skilled at through-the-line marketing management from strategy development, digital innovation, social media, web management through to event execution.

Prior to joining IMG, Emily developed and executed successful strategic marketing and communication campaigns for blue chip clients such as Coca-Cola, Microsoft, Johnson & Johnson, Southcorp Wines, Kimberly-Clark and PepsiCo.

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