AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Eden is a marketing communications and community engagement professional.
For over a decade, Eden has been at the forefront of digital marketing. She has transitioned technology firms and start ups from traditional, hard-to-measure print advertising and direct mailers to personalized, targeted multi-channel communication campaigns orchestrated with marketing automation. She currently consults with small-to-medium businesses in packaged goods, food and wine, and event planning industries.
Eden approaches digital marketing as a conversation among friends, specializing in helping businesses put "person" back into brand personality. She believes in empowering all team members to assist when they spot a problem and in delivering positive experiences across all communication channels whether face-to-face or online, dynamic or static.
She thrives on hypothesis testing, establishing benchmarks and identifying variables to track new community experiments, abhorring wasted effort.
Eden has never met a "best practice" she has not tested.
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
This course is designed to prepare learners to use the most powerful Generative AI tools and apply the strategic frameworks needed to leverage them effectively and responsibly.
In this course, the learner will gain a hands-on introduction to data analytics and visualization using SQL and Tableau.
Join our global community of instructors and help shape the next generation of industry leaders — while moving your own career forward with proven subject matter expertise, leadership experience, and public speaking skills. Teach online or on campus, full-time or part-time.
Learn More