Dixie Roberts Photo

Dixie Roberts

Senior Vice President of Digital Strategy, HangarFour Creative

Chicago

As Senior Vice President of Digital Strategy, Dixie has spent the last 7 years at HangarFour overseeing digital content, campaign and influencer strategy for a wide range of clients including Princess Cruises, Indeed, BRAGG Live Foods and Oracle. Notable career mentions include launching the L’Oreal League, a premier influencer program for L’Oreal Paris, launching eyewear brand, Zenni into the Esports arena, and helming the digital rebrand of ‘90s darling, Caboodles. Before joining DKC, Dixie spent 3 years as a copywriter creating blog, webpage and product content at Warby Parker – her time there coincided with the brand’s rise to become one of the country’s best recognized retail startups, propelled in no small part by its creative approach to the digital space. Her free time is currently spent chasing her very adorable, very busy toddler, Jack Dennis.

Dixie is also one of HangarFour’s most multi-talented professionals, having spent 5 years as a professional opera singer. She holds a M.M in Music Performance from Wichita State University and a BFA in Music Theater Performance from Viterbo University.

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