![[IN-PERSON] Customer Journey Mapping](https://ga-core.s3.amazonaws.com/production/uploads/program/default_image/5952/Marketing_Customer_Audience_Cards_Hand.jpg)
[IN-PERSON] Customer Journey Mapping
To successfully create an offering that dramatically shifts behavior, generates habitual engagement, and promotes a profitable cycle, we must first understand the consumer journey.
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Sydney
Dennis is deeply passionate about solving problems and helping clients drive measurable value based outcomes. He takes a lot of interest in refining and reviewing how we can improve Customer Experience by a pro-active approach involving data and design thinking. Prior to NEXA, Dennis was a valued member of Westpac’s Senior Management team driving through end to end Customer led projects within Digital Sales, Consumer Finance and Everyday Lending. He also held Senior roles within the UX and CX space and worked for top tier consulting firms and in conjunction with Accenture, Deloitte and other organisations.
Dennis lectures at General Assembly part time and when he is not immersed in the world of CX he enjoys the outdoors, music and art. He was recently awarded first at Australia’s nationals in scale models of historic and racing cars.
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