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David Rossman

Senior Product Designer, higi


David is a UX/UI/product designer with an entrepreneurial spirit and 8 years of experience. Many people think design is how something looks or how it works, but to David, design is also about how it responds, what the user understands and most importantly - how a user feels about the product. He aims to inform and delight users by creating human-centric products. His main focus is designing large scale connected experiences, products and platforms that help people live easier lives. He's built design organizations, recruited designers and managed design teams. Though he's a designer first, he also have hands-on experience in everything else it takes to build software: user research, product management, branding, copywriting and content strategy. He uses each of these skills interchangeably while he brings product designs to life. He has worked on a range of clients from VW, Infiniti, State Farm, All State and University of Phoenix.

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