Building Your Audience for Successful Growth
What good is product or company without an audience to hear your message? Learn the strategies of audience acquisition, engagement and retention, all while measuring profitability.
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Dana Such is the Audience Development Director at SagaCity Media, Inc. There she leads a corporate team focused on acquisition, engagement and retention efforts for major metropolitan lifestyle brands, bridal magazines and custom travel publications. Prior to joining SagaCity, Such worked at Emmis Communications managing audience development for the corporation’s publishing division, including Texas Monthly magazine .
Such is a graduate of the University of Texas, where she studied journalism and business. Outside of work, she holds the positions of Board Chair for Education First and Social Media CoChair for the Young Women’s Alliance. She is an avid traveler, food lover and international news consumer.
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