Product Manager, Bonobos
Cole Mercer is a Product Manager at Bonobos, a web-focused retail clothing brand where he oversees consumer facing aspects of the online business generating millions in annual revenue. Formerly, he was an early product manager at Mass Relevance, a data-focused enterprise marketing platform in Austin, TX which merged with Spredfast in 2014.
Prior to Mass Relevance, Cole spent over a year with an investor funded startup in Austin, TX focusing on driving traction for early stage companies. Beginning as a web engineer, he eventually moved to lead product management and focused on optimizing usability for the site's 35,000+ users. Cole started his career in product management after graduating from Babson College, becoming a technology consultant to several companies across the US for over 2 years. As a result, has experience in product management that spans several industries and development models.
In this ten-week course, students will learn to navigate the product cycle, from evaluating users and managing a roadmap to creating an MVP and developing metrics.