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Bree Johnson

Founder & Director, Willow & Blake and Frank Body

Melbourne

Bree Johnson is co-founder of Willow & Blake, a content agency of writers who dislike the words collective and bespoke more than they dislike coffee with milk in it.

Now in its fifth year, Willow is responsible for the tone of voice development and communication strategy, as well as social media campaign and rollout management for brands such as Grilled, Elle MacPherson Body, Polished Man and Pana Chocolate.

Three years ago Willow & Blake, along with two other partners created their own product, frank body - a coffee-based skincare brand. frank body started with a team of 5 and 1 product now they have a team of 25 and 12 skus. They sell product internationally in 141 countries, with five distribution points worldwide.

Their biggest achievement is still a gif on Brown Cardigan.

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