Design
GA + BCGDV Present: The Power of UX Design Across all Industries
Join General Assembly and BCGDV as we host some of the best UX Designers in LA while they explain the importance of UX Design in their field.
Bettina Bergendahl
Senior User Experience Designer, Belkin
Los Angeles
Bettina Bergendahl is a user experience designer, and is passionate about using research to make experiences human. In a past life, she worked at the United Nations in peacekeeping finance while moonlighting as a fine jewelry designer, and transitioned to the UX field after taking an immersive class at GA NYC. Shortly after, she joined Prolific Interactive, a Brooklyn-based mobile agency, leading UX for clients such as BaubleBar and Alex and Ani, the latter of which won Digiday's Best Native Mobile App. Currently, she reimagines and redefines hardware UX at Belkin, and spends way too much time plotting to eat in every sushi restaurant in Los Angeles. Her website is http://bettina.io.
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