Asa Rodger

Brand Builder & Design Lead

London

With 12+ years of branding experience in some of the country’s top creative agencies by day and a budding Art Direction freelance career by night, Asa packed a vast body of experience into a relatively short period of time before stepping out on his own as a brand builder. Enjoying the creative fistfight, being involved in the process, and getting hands dirty in the trenches has always been a focus of his work and Asa believes the flight hours helped to breed a wide creative skillset through ‘on the tools’ experience.

Through work in Glasgow, London, New York, and Edinburgh – colour has always worked as a linchpin in helping Asa’s design work transfer thoughts, ideas, and impressions from a brand, to their audience. Over the years Asa worked with both giant conglomerates and nifty start-ups, won awards and pitches along the way but describes his best achievement to date as "just enjoying the ride".