Business
AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Amir Kabbara
Digital Marketing & Analytics Lead, Amazon
Seattle
Amir joins General Assembly with deep knowledge of customer acquisition (a.k.a. growth marketing) and engagement through online channels, with more than six years of experience in Digital Marketing and Analytics. He started his career in strategy and analytics at Microsoft working on M&A deals and opportunity identification in the gaming space. He then went on to lead Skype and Messenger customer engagement programs where he helped users move through the marketing funnel from trial to adoption to loyalty. More recently, Amir joined Amazon as the Head of Digital Marketing and Analytics for the Amazon Appstore Developer Program. Outside of his daily job, Amir spends his time advising local startups, traveling, and supporting Kickstarter projects.
Coming up near you
Business
AI Workplace Fundamentals
This course is designed to prepare learners to use the most powerful Generative AI tools and apply the strategic frameworks needed to leverage them effectively and responsibly.
Data
Data Analytics and Visualization
In this course, the learner will gain a hands-on introduction to data analytics and visualization using SQL and Tableau.
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