Design
Data & Design Go Together Like PB&J
Discover how to become more data-driven as a designer. Learn the right metrics, tracking, monitoring, and reporting processes to fit business priorities and make meaningful impact.
Adriana Morales
Design Lead, IBM
Austin
I reveal clarity and direction in complex, nuanced problems in organizations big and small. As an adaptive, steadfast design lead, I love collaborating with and bringing people from business units together to solve challenges, set clear and measurable client success metrics, while always tying the value of design to business. Through ongoing user research, nonstop iteration, and agile practices, I focus on enabling users to achieve their goals while driving business value.
Current focus: As a design lead on Cloud PAL, I led and instrumented the creation of a pattern and asset library built on top of Carbon 10 to bring UX consistency across the IBM Cloud platform for over 200+ services, 80+ design teams, and 500+ developers.
Spare time: I’m a member of the Austin running community and love to train, race and volunteer at races around the state. My dog is my partner in crime. Tamales are my favorite food.
Upcoming Courses
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