Abigail Forsyth is a leader in the global campaign to inspire reduce and re-use. As the co-founder and managing director of KeepCup, known worldwide for its bright, bold and instantly recognisable reusable cups, Abigail is passionate about improving the take-up of sustainable alternatives to disposable single use items.
KeepCup is the world’s first barista-standard reusable cup, used in cafes and coffee shops the world over. Since June 2009 over ten million KeepCup users have diverted billions of disposable cups from landfill. In this time approximately 5 trillion disposable cups have been made and discarded to landfill.
2030 Movement: How To Make A Profit And An Impact
Join General Assembly to explore sustainability and how today’s businesses can have a positive impact on society.
Product Week | Sustainable Products - Building Circular Economy to Last
Imagine a circle. Got it? Well the circular economy is like that, but encompasses a whole host of ways to make your business more sustainable, transparent and durable.