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Video marketing is more important now than ever- 85% of consumers would like to see more videos from brands in 2021 and this is expected to increase in 2022. However, with so many digital channels popping up and increasing customers' expectations, how do you create, market & budget for videos that will cut through the noise?
Arielle from Two Giraffes, a high end video production & animation agency, will utilise their expertise to educate on how to get the strongest return on investment from you video marketing in 2022.
Suited for beginners in video marketing and marketers, learn the importance of a good brief and how it’s the driving force to video content creation & strategy. Discuss the role of each digital channel and how they drive different results. Compare the video production budget versus the channel spend budget and the importance of balance between these two requirements.
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