UX Tools and User Experimentation

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

UX Tools and User Experimentation

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

About this workshop

The right UX tools, together with user experimentation and design thinking, can bring your business idea to life. In this class, we tap on the JBTD (Jobs To Be Done) philosophy, Empathy Mapping and the Value Proposition Canvas frameworks to maximise value for your target audience/consumers. Join us to gain a deeper understanding of the importance of user experimentation, as well as the steps needed to design and administer a user experiment. Students will get the opportunity to construct a UX strategy and process from a business idea — from user research to synthesis to idea concept to prototyping and testing.

This class does not cover UI, wireframing or feature tweaking.

Takeaways

  • Learn to formulate a UX process and strategy for your business idea
  • Prepare and execute effective user experimentation
  • Identify what your users value and how they respond to your product
  • Pick up relevant UX tools and design frameworks to create products which are more empathetic to their users
  • Walk away with an understanding of resources to model functional and effective design

Coming up near you

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.